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Verified employee & interview reviews
New Delhi
Boult Audio (legally operating under corporate entities such as Boult Audio Private Limited and Exotic Mile Private Limited) is a rapidly growing Indian consumer electronics brand that specializes in the design, development, and manufacturing of affordable, high-quality audio products and wearable technology. Founded in 2017 by co-founders Varun Gupta and Tarun Gupta, the company has quickly advanced to become one of the top three audio brands in India, competing directly against other prominent homegrown players such as boAt and Noise. Headquartered in New Delhi, India, the brand focuses on catering to tech-savvy consumers through an expansive product portfolio that spans true wireless stereo (TWS) earbuds, neckbands, headphones, smartwatches, Bluetooth speakers, and home audio systems. Operationally, Boult Audio function as a bootstrapped enterprise, sustaining its business expansion entirely through internal accruals and remaining unfunded by external venture capital or private equity. The ownership of the company is closely held among its founding members and leadership team: co-founders Varun Gupta and Tarun Gupta collectively own a 49.5% stake, while Vinod Gupta holds 23.76%, and Pankhuri Gupta, who heads the brand's product design vertical, holds 25.74%. The brand's products are highly regarded for fusing advanced ergonomic engineering with modern, stylish aesthetics to deliver premium listening experiences. To boost its market presence and consumer connect across India, the company has engaged prominent Bollywood actor Vicky Kaushal as its official brand ambassador. Financially, Boult Audio has demonstrated robust top-line growth. For the fiscal year ending March 31, 2024 (FY24), the company reported a significant 40% surge in its operating revenue, reaching INR 697 crore compared to INR 498 crore in the previous fiscal year (FY23). This notable growth rate positioned Boult as the only major player among its primary Indian peers to record substantial revenue acceleration during that specific period. The vast majority of its financial turnover is derived from domestic sales within India, which climbed 45% to INR 620 crore in FY24, while overseas sales remained steady at INR 77 crore, contributing roughly 11% to the total top line. Additionally, the company generated INR 5 crore from non-operating streams, leading to a total revenue of INR 702 crore for FY24. However, this aggressive market penetration and top-line scaling came at the expense of profitability, as the company’s net profit witnessed a 37% decline during the fiscal year due to increased operational expenditures, inventory buildup, and strategic investments into high-volume sales readiness.
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