Verified employee & interview reviews

CASHe Reviews

Mumbai, Maharashtra

4.5/ 5

2 reviews

CASHe is a prominent financial technology company based in India that functions as a mobile-first, credit-led financial wellness platform. Founded in 2016 by V. Raman Kumar, the company is headquartered in Mumbai, Maharashtra, with additional major business operations located in Hyderabad. CASHe was established with the core mission of driving financial inclusion, specifically targeting young salaried millennials and Gen Z digital natives who are frequently underserved or denied credit by traditional banking institutions due to a lack of conventional credit histories. The consumer-facing digital lending platform operates under the regulatory framework of Bhanix Finance and Investment Limited, an Investment and Credit Company and Non-Banking Financial Company (NBFC) registered with the Reserve Bank of India (RBI). To differentiate itself from traditional credit evaluation metrics, CASHe utilizes a proprietary, AI and machine learning-powered predictive algorithm known as the Social Loan Quotient (SLQ). This alternate credit-scoring system analyzes diverse mobile, social, and behavioral data streams along with geographic indicators to monitor financial behavior and assess creditworthiness in real-time, enabling rapid, automated lending decisions. CASHe provides an array of digital financial products and services through its smartphone application. Its core offering includes short-term, unsecured instant personal loans ranging from INR 3,000 to INR 3,000,000, tailored for salaried professionals with flexible repayment options spanning up to 1.5 years. Beyond personal loans, the platform has diversified into a comprehensive financial "super app" that features credit lines, Buy Now Pay Later (BNPL) deals, travel financing, and an electronic two-wheeler financing program called "CASHe Green." Additionally, the company offers wealth management and investment solutions, data protection and health insurance plans, and a digital gold program where users can purchase 24-karat gold and earn rewards. Financially and operationally, CASHe has demonstrated substantial market growth, securing over $27 million in total equity funding from investors such as TSLC. The platform has registered more than 26 million users and facilitated over $1 billion (INR 10,000 crore) in cumulative loan disbursals, maintaining an active daily user base of tens of thousands of individuals. It employs a workforce of approximately 550 to 600 individuals comprising data scientists, software engineers, and credit experts. To ensure data privacy and data protection compliance, CASHe maintains robust information security standards, holding both ISO 27001 and ISO 27701 certifications. Under leadership that includes Board Member Naresh Karia and Non-Executive Director PS Jayakumar, the company continues to scale its digital financial ecosystem across India.