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Home First Finance Reviews

Mumbai, Maharashtra

4.5/ 5

2 reviews

Home First Finance Company India Limited (HFFC) is a technology-driven housing finance company operating in the affordable housing segment. Founded in 2010 by Jaithirth Rao, P. S. Jayakumar, and Manoj Viswanathan, the company is headquartered in Mumbai, Maharashtra. It commenced operations in August 2010 after registering with the National Housing Bank (NHB), the regulatory body for housing finance companies in India. HFFC’s primary focus is providing housing loans to low- and middle-income individuals, particularly first-time homebuyers who traditionally find it challenging to secure financing from larger institutional banks. The core product offerings of the company include home loans for purchasing or constructing residential properties, self-construction loans, resale loans, mortgage loans, shop loans, and loans against property. These loans typically feature ticket sizes ranging between INR 1 lakh and INR 30 lakh, with housing loans accounting for approximately 83% of the company's total assets under management (AUM). To facilitate efficient operations, Home First leverages an integrated technology framework, offering paperless customer onboarding, data-driven underwriting models, and mobile applications like the HomeFirst Customer Portal and HomeFirst Connect. HFFC has grown its physical footprint by expanding contiguously across urban and semi-urban geographies where affordable housing demand is highest. The company manages a network of over 150 branches across 13 states and union territories, including a major operational presence in Gujarat, Maharashtra, Karnataka, and Tamil Nadu. Strategically, its distribution model covers nearly 80% of India's affordable housing market, serving more than 117,000 active customer accounts. Financially, Home First Finance Company is publicly traded on both the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE), having launched its initial public offering (IPO) in January 2021. For the fiscal year ending March 31, 2026, the company reported total operations revenue of INR 1,923 crore and a net income of INR 540 crore, with assets under management scaling to INR 15,878 crore. HFFC maintains a diversified lender base consisting of term loans from over 30 commercial banks, direct assignment transactions, and refinancing facilities through the NHB. The organization is backed by prominent global and domestic private equity investors, including True North Fund V LLP, Aether (Mauritius) Limited (an affiliate of GIC), and Orange Clove Investments B.V. (an affiliate of Warburg Pincus). In April 2025, the company further strengthened its capital position by raising INR 1,250 crore through a Qualified Institutional Placement (QIP), which drew participation from the International Finance Corporation (IFC) and Fidelity Funds. HFFC integrates environmental frameworks into its business, achieving a "low risk" ESG rating from Morningstar Sustainalytics and collaborating with the IFC to finance green affordable housing initiatives.