Verified employee & interview reviews

InMobi Reviews

Bengaluru, Karnataka

4.0/ 5

2 reviews

InMobi is a prominent global technology company and an artificial intelligence-powered consumer internet platform that stands as one of the world's leading independent mobile advertising and marketing clouds. Founded originally in January 2007 under the name mKhoj by a team of engineers including Naveen Tewari, Mohit Saxena, Amit Gupta, and Abhay Singhal, the company began its journey as an SMS-based search engine operating out of Mumbai, India. Recognizing the massive potential of the smartphone ecosystem, the founders executed a strategic pivot in 2008, shifting their core focus from mobile search to mobile advertising and rebranding the entity as InMobi. To scale its product and engineering talent, the company established its primary operational headquarters in Bengaluru, Karnataka, while establishing its corporate parent entity in Singapore. In 2011, following a milestone investment from SoftBank, InMobi achieved historic recognition by becoming India's first unicorn startup. The modern operations of InMobi are organized across two primary business divisions: an integrated enterprise engine and a consumer internet engine. The enterprise segment, known as InMobi Advertising, delivers advanced cloud-based mobile marketing and in-app monetization technologies tailored for global brands, mobile developers, and publishers. It features the InMobi Exchange, a major supply-side platform built to bring programmatic buying and video header bidding capabilities to mobile at a global scale. By embedding generative artificial intelligence into its tech stack, InMobi enables marketers to automate creative production and deliver thousands of hyper-personalized, contextually relevant ad variants in real time, successfully helping businesses navigate evolving global data privacy compliance frameworks. Today, this enterprise platform serves over 30,000 brands and reaches more than two billion users across 150 countries. In addition to its business-to-business advertising solutions, InMobi has successfully expanded into the consumer internet landscape, led by its intelligent platform, Glance, along with Roposo. Launched in 2019, Glance operates as a lock-screen content discovery and digital commerce platform that delivers live entertainment, gaming, and news directly onto the home screens of smartphones. This proprietary consumer engine provides an AI-first environment where users can discover and transact effortlessly, serving more than 370 million active users. By leveraging rich first-party data, Glance offers an exclusive ecosystem for brands to connect with consumers outside of traditional social media networks. Financially, InMobi operates as a privately held multinational enterprise employing approximately 2,500 people across a global network of 22 offices spanning five continents. The company is backed by prominent venture capital firms and institutional investors, including SoftBank Vision Fund, Kleiner Perkins Caufield & Byers, and Sherpalo Ventures. Led by Founder and Chief Executive Officer Naveen Tewari alongside Chief Financial Officer Marc Steifman, InMobi continues to expand its technology stack through product innovation, algorithmic intelligence, and strategic acquisitions, solidifying its position as a major independent player in the global digital marketing industry.