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Trak N Tell Reviews

Gurugram, Haryana

4.5/ 5

2 reviews

Trak N Tell is a prominent Indian telematics and vehicle safety solutions provider headquartered in Gurugram, Haryana. Founded in 2007 by technologist Pranshu Gupta and Ritu Gupta, the company has established itself as a leader in the Internet of Things (IoT) space, specifically focusing on the automotive sector. The inspiration for the venture came from the founder's personal experience with vehicle misuse, which highlighted a significant gap in the Indian market for reliable, consumer-centric vehicle tracking and security systems. The company operates as a product of Bits N Bytes Soft Private Limited and has grown into a Series B funded entity, raising approximately $21.2 million from various institutional and angel investors, including WhatsApp co-founder Brian Acton. Trak N Tell's core mission is to revolutionize the Vehicle Tracking System (VTS) industry by prioritizing the consumer perspective and integrating advanced safety features that go beyond simple GPS location tracking. Trak N Tell offers a comprehensive portfolio of products designed for both individual car owners and B2B fleet operators. Their flagship offerings include the Intelli7 and IntelliPlay series. Intelli7 is an enhanced car safety system providing real-time tracking, engine immobilization via smartphone, and family safety alerts. IntelliPlay is a sophisticated 4G LTE-enabled connected car infotainment system that combines entertainment with advanced telematics. It features a touch screen, remote engine immobilization, two-way voice calling, and integrated cameras for dash and reverse views. The technical capabilities of their devices include predictive engine failure warnings, maintenance notifications, fuel monitoring, over-speeding alerts, and geofencing. These solutions are developed by an in-house team of engineers who focus on building a robust distributed computing platform to handle complex datasets generated by vehicles. Beyond the Indian market, Trak N Tell has expanded its footprint globally, serving customers in countries such as Nigeria, Kenya, Nepal, Bangladesh, Sri Lanka, Colombia, the USA, and Canada. The company also works closely with Original Equipment Manufacturers (OEMs) to offer its telematics solutions as optional factory upgrades, further democratizing the connected car experience. As of August 2025, Trak N Tell employs approximately 145 people and continues to innovate in fields like M2M communication and specialized IoT applications for electric vehicles. Led by CEO Pranshu Gupta and COO Ritu Gupta, the organization remains committed to creating "happy and safe journeys" by leveraging technology to protect both passengers and their vehicles. Through its blend of hardware manufacturing in India and proprietary software development, Trak N Tell continues to be a key player in the evolution of automotive intelligence and safety.