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Verified employee & interview reviews
Mumbai, Maharashtra
Wellness Forever Medicare Limited is a prominent Indian retail pharmacy and wellness chain, serving as a comprehensive omnichannel platform for healthcare and lifestyle needs. Headquartered in Mumbai, Maharashtra, the company was incorporated on February 8, 2008, by founders Ashraf Biran, Gulshan Bakhtiani, and Mohan Chavan. Since its inception with a single store, Wellness Forever has grown into one of India’s largest retail pharmacy networks, specifically recognized as the third-largest in the country by revenue as of 2021. The company operates a vast network of over 300 stores across 43 cities in Maharashtra, Goa, and Karnataka. A defining feature of Wellness Forever is its 24x7 operational model, ensuring that customers have round-the-clock access to medicines and essential goods. The brand follows a hyperlocal, hub-and-spoke logistics model, supported by a massive 1,00,000-square-foot central warehouse in Bhiwandi. This infrastructure allows the company to fulfill omnichannel orders rapidly, often delivering products within two to six hours of an order being placed. Wellness Forever offers an extensive product portfolio of over 1,00,000 items, including curative and preventive medicines, nutraceuticals, medical equipment, and lifestyle products. Approximately 60% of its revenue is derived from pharmaceutical sales, while the remaining 40% comes from fast-moving consumer goods (FMCG) and fast-moving health goods (FMHG). Each store typically stocks around 13,000 unique products, providing a one-stop-shop experience that extends beyond traditional pharmacy services. Financially, the company is classified as a public unlisted Indian non-government company with an authorized share capital of INR 20 crore and a paid-up capital of approximately INR 11.40 crore. For the fiscal year ending March 31, 2025, the company reported active status with its balance sheet filed accordingly. The business is backed by a consortium of high-net-worth individuals and prestigious family offices, including those of Adar Poonawalla, Rajiv Dadlani, the Thakral family of Singapore, and the Allana Group from the Middle East. Technological integration is central to Wellness Forever's strategy, utilizing advanced supply chain management and category management tools, such as Blue Yonder, to network its stores and warehouses efficiently. Despite its growth, the company remains focused on its core vision: creating a pharmacy chain that delivers unmatched performance in product availability, cost reduction, and value-added services. The organization emphasizes a culture of trust and compassion, aiming to empower people and transform lives through its "Happiness and Wellness for all" mission. Currently, Wellness Forever continues to expand its retail footprint and digital presence, solidifying its leadership position in the western Indian healthcare retail market.
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